Description: Lecture, three hours; discussion, one hour. Enforced requisites: courses 200A, 200B, 234, M236, Biostatistics 100A, Management 403. Conceptual, analytical, and technical aspects of policy and strategy formulation in health services organizations. Special attention to structure and dynamics of competitive markets, corporate-level strategic planning and marketing, managerial ethics and values, organizational creativity/innovation. Letter grading.
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