MGMT 252

Persuasion and Influence

Description: Lecture, three hours. Enforced requisite: course 409. Designed for individuals interested in improving their ability to persuade and influence others. Consideration of number of well-studied persuasion and influence strategies that result in greater buy-in for one's ideas, initiatives, proposals, products, and requests. Letter grading.

Units: 4.0
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Lucy Cui

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Noah Goldstein

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