PSYCH 137I
Social Influence
Description: Lecture, three hours. Requisite: course 10. Study of theory and research that addresses influence and persuasion from social psychological perspective. Particular attention given to reviewing theory and empirical research on conformity, compliance, and obedience. Covers attitudes and their measurement, factors that make persuasive messages effective in changing attitudes, social influence online, cross-cultural influence, and resisting persuasion and influence attempts. Application of findings from social influence literature to understanding influence processes in various social contexts. P/NP or letter grading.
Units: 4.0
Units: 4.0
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Most Helpful Review
Winter 2023 - I adore Professor Smurda and highly recommend taking a class with her. I took Social Psych with her before taking Influence, which helped my understanding in this class but it is absolutely not necessary to take 135 beforehand. Highly recommend reading the material before class because it helps with understanding the lecture. I also recommend talking with her during office hours and after class, she is very willing to elaborate on concepts. The information from this class is useful in the real world as well; if you have an interest in understanding how people think and ways to use that information, I highly recommend taking that class.
Winter 2023 - I adore Professor Smurda and highly recommend taking a class with her. I took Social Psych with her before taking Influence, which helped my understanding in this class but it is absolutely not necessary to take 135 beforehand. Highly recommend reading the material before class because it helps with understanding the lecture. I also recommend talking with her during office hours and after class, she is very willing to elaborate on concepts. The information from this class is useful in the real world as well; if you have an interest in understanding how people think and ways to use that information, I highly recommend taking that class.
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