Professor
Jeffrey Jampol
1 of 1
Most Helpful Review
Spring 2024 - I don't know how this class is still taught at UCLA. It feels like a music industry fear mongering class. If you want to see what I'm saying go to the first day of class and watch Jeff Jampol stroke his own ego on the stage for 3 hours. There were multiple times that I was made uncomfortable from the comments that the professors made, and I've heard that this has been a consistent problem throughout past years. This class genuinely showed me what was wrong with the music industry and discouraged me from wanting to be a part of it. The class grade is made up of weekly written assignments that you have to complete for around 10% of your grade, attendance for, and a final group project marketing campaign for an artist that is worth the rest of your grade. All of the artists that your group is presenting on are monetarily connected to one of the professors in some way, so they basically are using young college minds for free labor and ideas for their artists. I guess this isn't that big of a deal, but it leaves a bad taste in my mouth that your grade is dependent on how well you come up with ideas for artists that they manage, have invested in/signed, or work closely with.
Spring 2024 - I don't know how this class is still taught at UCLA. It feels like a music industry fear mongering class. If you want to see what I'm saying go to the first day of class and watch Jeff Jampol stroke his own ego on the stage for 3 hours. There were multiple times that I was made uncomfortable from the comments that the professors made, and I've heard that this has been a consistent problem throughout past years. This class genuinely showed me what was wrong with the music industry and discouraged me from wanting to be a part of it. The class grade is made up of weekly written assignments that you have to complete for around 10% of your grade, attendance for, and a final group project marketing campaign for an artist that is worth the rest of your grade. All of the artists that your group is presenting on are monetarily connected to one of the professors in some way, so they basically are using young college minds for free labor and ideas for their artists. I guess this isn't that big of a deal, but it leaves a bad taste in my mouth that your grade is dependent on how well you come up with ideas for artists that they manage, have invested in/signed, or work closely with.
Most Helpful Review
Spring 2018 - Probably the most interesting class I've taken at UCLA. Every week, we'd get guest lecturers, mostly music execs from the industry, who come talk to us about their job. My quarter, Rob Light, Scooter Braun, Spotify and Universal Music Group executives all came in to do Q&As and give mini-lectures. The final consists of a marketing presentation by the marketing pod you get randomly placed in. Each pod got assigned an artist, and during the last class, each group got up in front of the class and a panel of judges to give their final presentation. This made a up a huge chunk of your grade - we also had weekly responses due on CCLE and they'd randomly check attendance during lecture. Really amazing class, highly recommend!
Spring 2018 - Probably the most interesting class I've taken at UCLA. Every week, we'd get guest lecturers, mostly music execs from the industry, who come talk to us about their job. My quarter, Rob Light, Scooter Braun, Spotify and Universal Music Group executives all came in to do Q&As and give mini-lectures. The final consists of a marketing presentation by the marketing pod you get randomly placed in. Each pod got assigned an artist, and during the last class, each group got up in front of the class and a panel of judges to give their final presentation. This made a up a huge chunk of your grade - we also had weekly responses due on CCLE and they'd randomly check attendance during lecture. Really amazing class, highly recommend!
AD
1 of 1
